Meet Fernanda Aceves | Digital Marketing Strategist

We had the good fortune of connecting with Fernanda Aceves and we’ve shared our conversation below.

Hi Fernanda, how has your perspective on work-life balance evolved over time?
I believe balance is one of the most challenging achievements in life. My generation was raised with the notion that professional success would define our identities. However, as I gain more experience and have the opportunity to collaborate with different generations, I’ve learned an entirely different meaning of balance and success.

Balance is about setting limits, establishing boundaries, engaging in activities you enjoy, and continuously learning new skills. It’s about having quality time and never compromising your integrity.

As a Digital Marketing Strategist and the Founder of JoyIgnitePR, I’ve often found myself engulfed in work. The nature of social media is so captivating that it’s easy to be physically present in a place without truly being present.
In my journey seeking balance, I’ve discovered that meditation, reading, and working out are crucial for maintaining mental, spiritual, and physical equilibrium. Meditation has allowed me to center my thoughts and emotions, offering a sense of peace amidst the chaos of daily life. Reading has opened gateways to new ideas and perspectives, fueling my growth and understanding. Meanwhile, working out has been instrumental in keeping me physically active and energized. Together, these practices have become the cornerstone of my journey towards a more balanced and fulfilling life.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
At JoyIgnitePR, our focus is on forging meaningful connections that drive tangible results and help you reach your goals. We’re not just a PR and digital marketing firm; we’re a team of specialists committed to creating customized strategies that resonate with your unique brand identity.

From impactful brand positioning to dynamic media relations, and from influential collaborations to engaging social media campaigns, our expertise is diverse yet targeted. We pride ourselves on staying ahead of the curve in an ever-evolving industry, using the latest techniques and insights to keep your brand both relevant and compelling.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
A perfect weekend in Miami, would look like this: we’d kick off with breakfast at Flora Cafe for their amazing Nutella pancakes, followed by a picturesque brunch at Little Hen in Midtown. For a sweet treat, The Salty Donut is a must-visit. We’d spend a day at John Pennekamp Coral Reef State Park, enjoying paddleboarding, kayaking, and picnics.

Who else deserves some credit and recognition?
In the journey of success, the role of those who support and inspire us is invaluable. I’d like to give a special shoutout to my partner, Rc. He has been instrumental in helping me find the work-life balance I was missing.

For a long time, my life revolved solely around work. Rc’s influence has opened my eyes to the importance of enjoying life and cherishing quality time. He’s been a guiding force, encouraging me to meditate, to choose clients and projects that resonate with my personal values, and to disconnect. His support has not only enriched my professional life but has also brought a newfound joy and fulfillment to my personal life.

Website: https://joyignitepr.com/

Instagram: https://www.instagram.com/joyignitepr/