Meet Castel Sweet | CEO & Co-Founder of Blue Glass Jar Farmacy

We had the good fortune of connecting with Castel Sweet and we’ve shared our conversation below.

Hi Castel, can you walk us through the thought-process of starting your business?
Many of our family, including ourselves, have struggled with various skin concerns over the years. When attempting to find remedies, the products prescribed or sold in stores didn’t provide much relief and sometimes even made problems worse. Out of frustration, we tried different natural and homemade remedies to address our concerns. Once we found products that worked for us, we started to share them with others during the holidays as gifts. We received such positive feedback that we were inspired to start a business. If we had challenges finding products that were good for our skin and good for the plant, we know others may also have the same experience. We wanted to be sure to provide quality products at an affordable price.

Alright, so let’s move onto what keeps you busy professionally?
We feel the attention to the details of our ingredients sets us apart from other natural products on the market. One key aspect of our products is that we include at least one herb in every product. We believe in the natural power of herbs, which is why we smell pharmacy with an F to emphasize the healing ability of herbs and other plants. In paying close attention to the aspects that make our products unique, we try to grow as many herbal ingredients for our products as possible, considering our climate and constraints. Growing our own herbs is something we are proud of, and we have goals of expanding as our business grows. There have been many challenges and setbacks along the way, but it has been a wonderful learning process. We are learning the ideal conditions to grow particular herbs and how to best harvest and store them in ways that retain their potency. There are times when were production doesn’t always align with the demands of the business, and we have to identify how to meet the needs considering our resources. This has led us to identify backup plans that allow us to make products that meet customers’ expectations. Regardless of the challenges we experience, we want to be sure that we stay true to our brand of quality products made with quality ingredients.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
For anyone visiting the area, we always recommend visiting the Memphis Farmer’s Market located downtown on Front Street. This is always a great stop for visitors because they can find local food, produce, and arts that are the perfect souvenirs to capture all of Memphis’ wonderful aspects and creativity. They will also get to talk with locals who can share their favorite parts of Memphis. While in the area, we would also recommend they take time to stroll through the newly renovated Tom Lee Park, located right along the Mississippi River. It’s the perfect location that has something for everyone. Whether you want to take a casual walk and enjoy the scenery, you have little ones that want to swing or slide, or you want to play a pickup game or two. It’s the perfect way to spend the day.

Who else deserves some credit and recognition?
Many people have helped us and contributed to our success along the way. In particular, close friends and family helped us before we even launched the business by testing and trying our products and providing feedback on how we could make them better before putting them on the market. Without that feedback, we wouldn’t have been market-ready and have launched our business with much success. Even after launching the business, we enjoy going to farmer’s markets and interacting with customers, as it allows us to continue to receive invaluable feedback on our products. We started our business to provide products that were effective and useful. Receiving continuous feedback on our products allows us to ensure we are always in alignment with our mission as a business by providing products that meet customers’ needs. We owe all our success to this feedback.

Website: https://www.blueglassjarfarmacy.com/

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